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To the naked eye, a piece of jewelry always looks great as one wears it or just holds it. From that level of appreciation, a jewelry photographer has to upgrade the visual superlatives in order to do it justice when photographing it on a simple white background for cataloguing (or e-comm) or for an advertising layout. Its body-language has to be sexy and seductive with twinkles for it to pop out of the page grabbing a viewer’s interest. Apart from its value, a piece of jewelry’s appeal is in how looks and compliments one’s distinct attraction.